With Black Friday around the corner, more and more stores in London are starting to reveal the products that will be on sale on November 24th. So, if you were planning on buying a new TV or refreshing your wardrobe, it might be a good idea to wait a little more. If you’re curious about what to expect on this extravagant shopping day, read this article. We’ll give you an overview of which shops are likely to have discounts and which shopping locations will give you the best shot at finding the discounts you are looking for in London. 

Where to Shop in London?

During Black Friday, you’ll be able to find the most luxurious and popular products at appealing discounts. However, knowing where to go is essential. Not all shops participate in Black Friday, and since it only lasts a day, it’s best to make an elaborate shopping plan. 

On this day, it’s possible to find great deals both in-store or online. While lots of people might turn to popular websites, such as Amazon or ASOS, going out to find the best deals in physical stores might be a great way to enjoy this day to the fullest and buy everything you need for the coming holiday season. 

Some of the best shopping locations will offer their products at great prices, but they might be far from other shops. Therefore, the best way to go about Black Friday shopping is in areas where lots of shops are situated, such as Camden Market, Covent Garden, or any shopping mall. 

What to Buy During Black Friday in London?

On Black Friday, you’ll find a wide range of incredible deals in-store and online. This makes Black Friday the perfect day to buy luxury products and other items at a discounted price. On this day, people tend to buy presents for the coming holiday season. Besides holiday presents, Black Friday is also the best day to refill your skin care, refresh your wardrobe, or redecorate your home. 


However, the new school season is also around the corner, and most people use the Black Friday deals to purchase campus necessities, like buying a laptop, tablet, or phone. Originally, Black Friday was meant for buying electronics at a discounted price. For this reason, the most popular items are still electronics, such as televisions, laptops, gaming consoles, speakers, and more. In fact, some avid gamers wait until Black Friday to buy the newest consoles and games.

Skin Care

Where Black Friday used to be the perfect day for deals on electronics, it has evolved into a day when more luxury products are on sale. One example is skin care. Luxury skin care from brands such as Shiseido, Elizabeth Arden, and more often comes at a steep price, and Black Friday is the perfect time to refill your supply at a more favourable price. 


Since Black Friday is no longer just for buying electronics, it’s a great time to refresh your wardrobe. Most big clothing brands and stores, including ASOS, H&M, Levi’s, Nike, and many more, offer their products at discounted prices. These deals can often be found online as well as in their physical stores.

Home Decoration

Home decoration products are other great products that people typically forget about today. Anything from scented candles to couches and tables is on sale on Black Friday, making decorating your home economically attractive. Forget about electronics and head to London’s famous furniture stores instead. 

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